Meet the Leadership Team
“We’re not changing the work.
We’re changing how we participate in getting work done."

Ron Norris
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Ron Norris is a recognized leader in innovation and transformation, known for driving sustainable growth through cutting-edge technologies and forward-thinking strategies.
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With deep expertise in Business Strategy, Operations, Marketing, Artificial Intelligence (AI), Machine Learning (ML), and Causal AI, Ron has helped leading organizations bridge operational gaps and achieve strategic goals at scale.
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As Director of Innovation at Georgia-Pacific (retired), Ron spearheaded groundbreaking AI initiatives in supply chain optimization, workforce development, and digital transformation. His pioneering work in AI-driven digital agents and knowledge retention systems has enabled organizations to leverage AI for intelligent automation and operational excellence.
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Ron is also a holder of multiple patents and the architect of the world’s first commercial audio and video streaming service. He exemplifies first-principles thinking and large-scale innovation.
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A frequent keynote speaker, Ron has presented at leading industry forums worldwide, including:
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The ARC Industry Leadership Forum
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Connected Manufacturing Forum
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Connected Worker Oil & Gas Summit
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Smart Manufacturing Summit
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Supply Chain Optimization Summit
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Supply Chain 360 Summit
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Industry 4.0 Summit
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Oil & Gas IQ and many others.
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His insights have been featured in Forbes and other industry reports, cementing his role as a thought leader in solving complex business challenges.
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As the Founder of Advanced Innovation Management (AIM), Ron works with organizations to drive transformation through strategic innovation, operational expertise, AI-driven solutions, and market-driven strategies.
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Beyond AIM, Ron has held executive leadership and ownership roles at Mindflex Interactive and Imagefilms Interactive, where he advanced digital engagement strategies, new product creation, product rollout, and test marketing for many Fortune 500 clients.
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Ron is also a previous Guest DJ on Jimmy Buffett's Radio Margaritaville.

Mike Carroll
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Mike Carroll is a globally recognized leader in industrial transformation, celebrated for integrating emerging technologies, automation, and AI-driven intelligence into manufacturing, supply chain, and enterprise operations.
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With expertise spanning chemical engineering to advanced AI applications, Mike has delivered industry-defining innovations that have reshaped how businesses optimize operations, scale intelligently, and generate lasting value.
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As VP of Transformation & Innovation at Georgia-Pacific, Mike pioneered the integration of Principle Based Management (PBM®), leveraging AI, automation, and strategic innovation to drive operational excellence. His executive leadership at Shepard, LTD and McTech Group positioned him as a global business strategist, navigating complex international markets and building partnerships with Walmart, Lowe’s, Home Depot, Kroger, and other industry leaders.
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Mike’s groundbreaking work in Generative AI, Automated Reasoning, and Special Purpose Intelligence was so impactful that the International Data Corporation (IDC) created a new category, Deep Automation, in recognition of his contributions.
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A multiple patent holder, Mike is also a sought-after speaker and thought leader, frequently presenting on Agentic AI and industrial transformation.
Beyond the stage, he is a prolific writer and sharp observer of how work and daily life are changing in the age of AI and automation. His near-daily articles on LinkedIn reach a global audience, where he challenges assumptions, highlights emerging trends, and sparks conversations about the future of enterprise and human potential.
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Honors & Awards:
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Visionary of the Year, Smart Industry Magazine
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Innovator of the Year, Association of Suppliers to the Paper Industry
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Published author and highly requested keynote speaker
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Mike also serves as an advisor to many globally recognized technology and business research organizations. He continues to help organizations of all sizes evolve into “Limitless Enterprises” by unlocking their full potential through AI-driven automation, digital transformation, and strategic business innovation.
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Mike’s expertise in AI, Deep Automation, and industrial transformation has earned him widespread recognition as a true industry pioneer.
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